marcus evans north america conferences

Media Relations 101

Training Company and Organizational Spokespeople in the Ways of Taking Questions and Interviews from the Press

2-3 May 2019
NBC Tower | Chicago, IL, United States of America


Why You Should Attend

Media Relations 101

The landscape of sponsorship has changed dramatically with the increasing number of opportunities, resources, and platforms now available within the industry. Delegates will learn the best methods to effectively measure and properly quantify the effectiveness of sponsorship deals, increase the value gained for sponsorship opportunities through digital platforms, and strengthen brand recognition amongst potential customers. This training will seek to establish the fundamentals behind developing a strong sponsorship proposal and highlighting assets that are most valuable to brands today.

 

Key Topics

  • The Journalist's POV
  • Your Role and Relationship with a Reporter
  • Developing Your Core Message
  • Handling Your First Interview
  • Interactive Training Sessions
  • Previous Attendees Include

    Constellation Brands
    LG&E Energy Corporation
    Message Systems
    Johnson Controls Inc.
    Fujifilm USA Inc.
    Argos Wealth Advisors LLC
    Lifelabs
    Wolverine Power Cooperative Inc.


    Why Choose marcus evans?

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.






    Practical Insights From

    Barbara Rozgonyi
    Speaker/Trainer/Coach
    Barbara Rozgonyi is a stategic marketing consultant who works with clients to effectively engage with the public. Her methos in volves the increase in visibility through public relations, content marketing, and social media. Her areas of expertise include holding conferences and eventes, public speaking, media relations, marketing coaching, and utilizing social media for marketing. Barbara is a leader in public relations strategy at CoryWest Media, a marketing and communication consultancy whose clients list includes Forcune 500 enterprises, government agencies, small businesses, entrepreneurs, startups, associations, universities and elemtary schools.

    Click Here For Full Agenda

    Voice of Our Customers
    • "Very through, engaging, and open to discussion - exercises very relevant." - Alaska Communications
    • "The trainer has a very entertaining training style. Good use of examples/case studies." - DUCA Financial Services
    • "Not only is Barbara an exceptional marketing and social selling strategist, she's also an eloquent speaker, dynamic presenter and a very supportive mentor figure. - Illinois Action for Children
    Join the Discussion





    Event Contact

    For all enquiries regarding speaking, sponsoring and attending this conference contact:

    Emily Jones


    marcusevans, The NBC Tower
    455 N. Cityfront Plaza Dr.
    Chicago, IL 60611

    Telephone:
    312.540.3000 x6714
    Fax: 312.894.6304
    Email: emilyj@marcusevansch.com