marcus evans north america conferences

Customer Experience 2013

Building a Cohesive, All-Encompassing, Cross-Channel Customer Experience Practice

13-14 Aug 2013
Chicago, IL - The Palmer House, A Hilton Hotel, United States of America

Why You Should Attend

Customer Experience 2013

Customer Experience 2013 will give customer experience professionals a deeper look into the key issues affecting the design and delivery of a consistent, meaningful, and rewarding customer experience to achieve an ever-growing, profitable, and engaged customer base.

Benefit from two days of case study driven discussions from industry leading experts. Attendees will be afforded the opportunity to interact with speakers and their peers in a classroom style setting that will encourage both audience participation and engagement. Seating for this conference is limited to maintain an intimate educational environment that will cultivate the knowledge and experience of all participants.  


Key Topics

  • Quantify difficult to measure customer experience initiatives to report impacts to the bottom line
  • Create a holistic, cross-channel approach to consistently deliver a branded customer experience
  • Realize the value of new media channels in the creation of meaningful customer experiences
  • Deploy proven methodologies to determine behavioral drivers that define customer expectations
  • Employ the use of service mapping to ensure the delivery of a consistent customer experience
  • Previous Attendees Include

    Benchmark Senior Living
    Sodexo Health Care
    Chadwick Martin
    Newpage Corporation
    Fidelity Investments
    Marriott International
    Response Tek
    Eli Lilly
    Cincom Systems
    McAfee an Intel Company
    ADT Security
    The Hershey Company

    Why Choose marcus evans?

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.

    Event Sponsors
    Gold Sponsor
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    Silver Sponsor
    CSI International
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    Silver Sponsor
    Market Probe
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    Panel Partner
    West Monroe Partners
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    Drinks Reception Sponsor
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    Event Partners

    Practical Insights From

    Scott Enders
    Senior Vice President, Director, Customer Experience
    First/Third Bank

    Brian Dennis
    Vice President, In-Store Customer Experience
    Kohl's Department Stores

    Kareema Merji
    Vice-President Customer Centricity

    Blair Skramstad
    Director. Strategic Marketing
    John Deere Financial

    Alicia Rankin
    Head, Research and Fan Insights
    National Football League

    Rob Maar
    Associate Vice President ,Customer Care and Retention

    Andrew Ashman
    Consumer Experience Manager
    Ford Motor Company

    Click Here For Full Agenda

    Voice of Our Customers
    • These conferences help to complete the customer experience roadmap so that we keep our focus on the destination while enjoying the journey. - Director, Customer Intelligence at SimplexGrinnell
    • It was very insightful and valid to see that we go through the same industry challenges. - Marketing Director at Banco Popular
    • Thanks for the excellence conference! Your own hospitality was only matched by the quality of the conference speakers! - Client Services Manager at
    • A very inspirational event for anyone in the customer experience profession to learn and share with colleagues. - Director, CEM at SimplexGrinnell
    Latest Conference News & Resources

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    Event Contact

    For all enquiries regarding speaking, sponsoring and attending this conference contact:

    Tyler Kelch

    455 N. Cityfront Plaza Dr.
    9th Floor
    Chicago, IL 60611

    Fax: 312-894-6304